Learn how to leverage user psychology to hook users on your app—with their blessing.
Jason LouroJason LouroJason Louro
While most language learning platforms lean heavily on AI, Teuida took a different approach with pre-recorded video conversations that force users to actively speak. Discover why this engagement-first design philosophy helped them reach half a million monthly active users.
Charlie Hopkins-Brinicombe
User preferences API, rate limit tiers and new engagement analytics charts.
Charlie Hopkins-Brinicombe
We kick off 2026 by launching Trophy 1.0, the most flexible and accessible gamification platform ever.
Charlie Hopkins-Brinicombe
Push notifications in beta, wrapped API, restore streak API, points metering controls and achievement API updates.
Charlie Hopkins-Brinicombe
Learn how to create year-end wrapped experiences that drive viral growth and re-engagement for consumer platforms
Charlie Hopkins-Brinicombe
Proven tactics product teams use to keep users coming back. From gamification to lifecycle emails, learn what works and when to use each strategy.
Charlie Hopkins-Brinicombe
Building energy systems from scratch means handling regeneration, consumption, and caps. Here's the technical reality and faster path.
Jason Louro
Building XP systems from scratch means handling points triggers, economic balance, and award logic. Here's the technical reality and faster path.
Jason Louro
Building streak tracking from scratch means solving time zones, consistency, and edge cases. Here's the technical reality and faster path.
Charlie Hopkins-Brinicombe
Building leaderboards from scratch takes months and creates ongoing maintenance burden. Here's the technical reality and a faster alternative.
Charlie Hopkins-BrinicombeInsights we've gathered from B2C founders at high-growth companies
Charlie Hopkins-Brinicombe
Trophy TeamJason Louro
How do you turn social media followers into paying users? Teuida's journey from building a Korean culture community on Instagram to driving user growth demonstrates the indirect path to acquisition through authentic community engagement.
Trophy TeamWhile most language learning platforms lean heavily on AI, Teuida took a different approach with pre-recorded video conversations that force users to actively speak. Discover why this engagement-first design philosophy helped them reach half a million monthly active users.
Charlie Hopkins-Brinicombe
When Nepal's youth organized a political movement, they didn't use Facebook—they used Discord. Punit shares this fascinating story and explains why dark social and gated communities are replacing the public web, and what founders should do about it.
Jason Louro
Programiz had millions of users but zero brand recognition. Discover why they spent a year putting faces to their content before launching their paid product, and what this reveals about the evolution from utility to community.
Charlie Hopkins-Brinicombe
Guillermo Martinez shares how Buen Provecho spent months validating their concept through a WhatsApp group before building their app, managing everything manually to prove demand existed before investing in development
Charlie Hopkins-Brinicombe
While most users are young professionals or families, Buen Provecho's top user is a 67-year-old woman who orders 2-3 times daily as her walking exercise. Guillermo discusses unexpected user personas and the power of user stories.
Jason Louro
Starting a two-sided marketplace is notoriously difficult. You need creators to attract users, but you need users to attract creators. It's a chicken-and-egg problem that has killed countless startups. Read how Chefadora, a recipe-sharing platform made it through.
Charlie Hopkins-Brinicombe
Guillermo Martinez explains why having too many users is actually a problem for Buen Provecho's business and how supply constraints shape every decision they make about growth.
Jason Louro
Guillermo Martinez explains why Buen Provecho turned down strategic investment from major supermarket chains and how that decision protected their ability to become the dominant platform in their market.
Charlie Hopkins-Brinicombe
Guillermo Martinez explains why Buen Provecho's franchise approach to Colombia failed and why they'll never use that model again for marketplace expansion.
Charlie Hopkins-Brinicombe
Buen Provecho discovered that power users who favorite stores get instant notifications and snap up inventory fast, creating a two-tiered user experience. Guillermo discusses how they're addressing this imbalance.
Jason Louro
One of Buen Provecho's biggest early challenges was overcoming the stigma that surplus food equals poor quality. Guillermo explains how mission-driven branding and curation helped build trust with their first users.
Jason LouroLearn how to create year-end wrapped experiences that drive viral growth and re-engagement for consumer platforms
Charlie Hopkins-BrinicombeBuilding energy systems from scratch means handling regeneration, consumption, and caps. Here's the technical reality and faster path.
Jason LouroBuilding XP systems from scratch means handling points triggers, economic balance, and award logic. Here's the technical reality and faster path.
Jason LouroBuilding streak tracking from scratch means solving time zones, consistency, and edge cases. Here's the technical reality and faster path.
Charlie Hopkins-BrinicombeBuilding leaderboards from scratch takes months and creates ongoing maintenance burden. Here's the technical reality and a faster alternative.
Charlie Hopkins-Brinicombe
Time zones break gamification features in subtle ways. A user in Tokyo and a user in New York can't fairly compete on daily goals without careful handling.
Jason Louro
Discover how Brilliant leverages gamification to boost retention and engagement.
Jason Louro
Learn how Charity Miles uses gamification to improve engagement and retention, and add value to its users.
Jason Louro
Explore the mechanics and tactics behind ClassDojo's gamification strategy.
Jason Louro
Explore how Codecademy implements gamification to enhance user engagement and retention.
Jason Louro
Explore how Coursera implements gamification to enhance user engagement and retention.
Jason Louro
Elevate is a great example of how gamification can improve user engagement and retention.
Jason Louro
Wondering how the challenges feature can enhance your app? Learn from these 10 examples of how to use it successfully.
Jason Louro
Curious about gamification in education apps? Check out these 22 examples of how it's done right.
Jason Louro
Wondering how gamification can enhance your fitness app? Learn from these 12 examples of successful gamification tactics.
Jason Louro
Explore how 10 apps are leveraging the points feature to create compelling user experiences.
Jason Louro
Wondering how the progress bars feature can enhance your app? Learn from these 10 examples of how to use it successfully.
Jason Louro
Curious about the rewards gamification mechanic? Check out these 10 examples of how it's done right.
Jason LouroHand-crafted guides to help you retain and delight your users
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